Business Intelligence Is The Gathering And Analysis Essay

Business Intelligence Business Intelligence is the gathering and analysis of large amounts of information so as to gain insights that propagate strategic and tactical business decisions. Business Intelligence is the mix of the processes and technologies which change data into information. It includes a wide category of technologies, including data warehousing, multidimensional analysis or online analytical processing, data mining and visualization, as well as basic queries and multiple types of analytical tools for reporting. These technologies allow business stakeholders to collect, store, access, and do the analysis of data to improve the business decision-making capabilities. Business intelligence goes in hand with other organization application areas like data mining and data warehousing. Data warehousing Data warehousing is defined as the design and operation of processes and tools to manage and deliver complete, timely, accurate, and understandable data for decision making. It includes all the activities that make it possible for an organization to create, manage, and maintain a data warehouse or data mart. Data warehousing majorly deals with managing the development, the implementation, and the operation of a data warehouse or data store. It includes data management, data acquisition, data archiving, data cleansing, storage management, data integration, data distribution, security management operational reporting, analytical reporting, backup and recovery planning,Show MoreRelatedBusiness Intelligence Is The Gathering And Analysis Essay1175 Words   |  5 PagesBusiness Intelligence Business Intelligence is the gathering and analysis of large amounts of information so as to gain insights that propagate strategic and tactical business decisions. Business Intelligence is the conglomeration of the processes and technologies which change data into information. It encompasses a wide category of technologies, including data warehousing, multidimensional analysis or online analytical processing, data mining and visualization, as well as basic queries and multipleRead MoreBusiness Intelligence Is The Gathering And Analysis1229 Words   |  5 Pages Business Intelligence Business Intelligence is the gathering and analysis of large amounts of information so as to gain insights that propagate strategic and tactical business decisions. Business Intelligence is the conglomeration of the processes and technologies which change data into information. It encompasses a wide category of technologies, including data warehousing, multidimensional analysis or online analytical processing, data mining andRead MoreWhat Do We Discover? Essay1349 Words   |  6 Pagespast the capacity of ordinarily utilized devices to catch, oversee and prepare the information inside of a middle of the road slipped by time. Yet, Data-distribution center is a gathering of information stores speaking to recorded information from various operations in the organization. It implies Big Data is gathering of huge information in a specific way yet Data-distribution center gather information from various division of an association. However Data-stockroom require proficient overseeingRead MoreApplying Concepts. Marketing Information (Mis) and Decision Support (Dss) Systems966 Words   |  4 Pagesimplementation, and control. The decision support systems (DSS) are a specific class of computerized information system that supports business and organizational decision-making activities. A properly designed DSS is an interactive software-based system intended to help decision makers compile useful information from raw data, documents, personal knowledge, and/or business models to identify and solve problems and make decisions. 2. Define marketing research and explain its importance to marketing decision-makingRead MoreBenefits Of Business Intelligence Software1235 Words   |  5 Pages10 Benefits of Business Intelligence Software Making decisions is an important part of the business world. However, without the proper information and data, it is easy for decisions to be made poorly. For this reason, business intelligence has been simplifying the process of delivering information and data to key decision-makers ever since it was first developed. Naturally, there are many methods available to help make the business intelligence more effective. However, one of the most valuable toolsRead MoreHow Erp / Crm / Ecommerce Integrations Can Create A World Class B2b Platform1532 Words   |  7 Pagesgenerate some attractive side benefits such as the ability to gather business intelligence. Regardless of whether companies process that intelligence with self-service or specialized BI analytics software, the right ERP and CRM integrations are essential to the processes of mining data, connecting securely with third-party intelligence resources and predicting and responding to customer behavior. Gathering business intelligence from existing operations is one of the best ways to foster competitiveRead MoreA Case For A Business Intelligence System1218 Words   |  5 Pages A Case for a Business Intelligence System Uche Ukachu ISN540-1 – Introduction to Business Intelligence Colorado State University – Global Campus Dr. Jose Leparvanche April 19, 2015 Sir, In 2011 the giant retailer Target got in trouble for sending coupons for baby clothes and nursery furniture to a teenage girl. The father drove to the local Target and complained to the manager. Two weeks later, the father called Target to apologize. After a long talk with his teenage daughter, he foundRead MoreBusiness Intelligence Is Becoming An Important Strategic Tool For Business Management922 Words   |  4 PagesBusiness Intelligence or BI is a computer-based system which is used by organizations for decision making purpose. It consist of a huge data warehouse or data marts of business data, from which it performs mining, recognizing, digging or analyzing operations to produce suitable results/reports. BI applications include a wide range of activities for statistical analysis, Data mining, querying and reporting, business performance analysis, Online Analytical Processing, and forecasting and predictiveRead MoreRole of Business Intelligence in Marketing924 Words   |  4 P agesROLE OF BUSINESS INTELLIGENCE IN MARKETING Knowledge is profit. As a general rule, the most successful man in life is the man who has the best information. It is the same in case of business organizations; the business which has the best available information always has a sustainable competitive advantage. But there is so much information available and very little time. Business Intelligence helps organizations to make better, faster decisions about their customers, partners, and operationsRead MoreImpact Of Big Data On Businesses1298 Words   |  6 Pages The impact of big data to businesses CIS 5681 Research Project Big Data Solution for Businesses Summer 2015 06/24/2015 Sai Kireety Kokkiligadda Sxk77140@ucmo.edu â€Æ' Abstract Big data is buzzword in every field of business as well as research. Organizations have found its application across various sectors from Sports to Security, from Healthcare to e-Commerce. Information when rightly put in use can cease the market. For instance, with the rise of smart phone purchases, transactions through

Ghana Institute of Management and Public Administration Free Essays

GHANA INSTITUTE OF MANAGEMENT AND PUBLIC ADMINISTRATION (GIMPA) MBA (PROJECT MANAGEMENT OPTION) GMBA 799 STRATEGIC MANAGEMENT STUDENT NAME: EMMANUEL SESSOU STUDENT ID NUMBER: MBAE 10040217 Question: Write a short note on the Balanced Scorecard Balanced Scorecard  Basics The balanced scorecard is a  strategic planning and management system  that is used extensively in business and industry, government, and nonprofit organizations worldwide to align business activities to the vision and strategy of the organization, improve internal and external communications, and monitor organization performance against strategic goals. It was originated by Drs. We will write a custom essay sample on Ghana Institute of Management and Public Administration or any similar topic only for you Order Now Robert Kaplan (Harvard Business School) and David Norton as a performance measurement framework that added strategic non-financial performance measures to traditional financial metrics to give managers and executives a more ‘balanced’ view of organizational performance. The balanced scorecard has evolved from its early use as a simple performance measurement framework to a full  strategic planning and management system. â€Å"The balanced scorecard retains traditional financial measures. But financial measures tell the story of past events, an adequate story for industrial age companies for which investments in long-term capabilities and customer relationships were not critical for success. These financial measures are inadequate, however, for guiding and evaluating the journey that information age companies must make to create future value through investment in customers, suppliers, employees, processes, technology, and innovation. The balanced scorecard suggests that we view the organization from four perspectives, and to develop metrics, collect data and analyze it relative to each of these perspectives: The Learning Growth Perspective, The Business Process Perspective, The Customer Perspective and The Financial Perspective The Learning Growth Perspective This perspective includes employee training and corporate cultural attitudes related to both individual and corporate self-improvement. In a knowledge-worker organization, people — the only repository of knowledge — are the main resource. In the current climate of rapid technological change, it is becoming necessary for knowledge workers to be in a continuous learning mode. Metrics can be put into place to guide managers in focusing training funds where they can help the most. In any case, learning and growth constitute the essential foundation for success of any knowledge-worker organization. The Business Process Perspective This perspective refers to internal business processes. Metrics based on this perspective allow the managers to know how well their business is running, and whether its products and services conform to customer requirements (the mission). These metrics have to be carefully designed by those who know these processes most intimately; with our unique missions these are not something that can be developed by outside consultants. The Customer Perspective Recent management philosophy has shown an increasing realization of the importance of customer focus and customer satisfaction in any business. These are leading indicators: if customers are not satisfied, they will eventually find other suppliers that will meet their needs. Poor performance from this perspective is thus a leading indicator of future decline, even though the current financial picture may look good. In developing metrics for satisfaction, customers should be analyzed in terms of kinds of customers and the kinds of processes for which we are providing a product or service to those customer groups. The Financial Perspective Kaplan and Norton do not disregard the traditional need for financial data. Timely and accurate funding data will always be a priority, and managers will do whatever necessary to provide it. In fact, often there is more than enough handling and processing of financial data. With the implementation of a corporate database, it is hoped that more of the processing can be centralized and automated. But the point is that the current emphasis on financials leads to the â€Å"unbalanced† situation with regard to other perspectives. There is perhaps a need to include additional financial-related data, such as risk assessment and cost-benefit data, in this category. Reference Robert S. Kaplan and David P. Norton, â€Å"Using the Balanced Scorecard as a Strategic Management System,† Harvard Business Review (January-February 1996): 76. How to cite Ghana Institute of Management and Public Administration, Essay examples

Nintendo, Sony, Video Game case free essay sample

The video game industry has gone through six generations of consoles, and the seventh is now underway with new consoles from Nintendo, Sony, and Microsoft. Atari led the first generation of the video game industry. They were able to create the first home video game Pong in 1972, and they were the first to develop the interchangeable cartridge and the joystick. The creation of the interchangeable cartridges allowed for third party independent video game developers to enter the market. Atari failed to develop a system that controlled who could develop games for Atari consoles, so the company eventually failed when low quality games created by independent developers flooded the market and caused prices to plunge. Nintendo was able to become the leader of the video game industry in the next generation by entering licensing agreements with third-party game developers and by instituting a â€Å"Seal of Quality† policy where no game could be published without Nintendo’s approval. We will write a custom essay sample on Nintendo, Sony, Video Game case or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Nintendo’s success with developing popular in-house games like Super Mario Brothers also contributed to their success in the second generation. However, Nintendo let Sega enter into market and take over as the next leader in the industry when Nintendo mistakenly delayed the release of their 16-bit console to avoid cannibalizing sales of the 8-bit console. Sega took advantage of Nintendo’s mistake by offering lower prices for their new console and games. Sony took control from Sega as the leader in the video game industry from 1988-2005 by targeting more mature audiences for their video games and being the first to install DVD-playing capability and Internet connectivity in the consoles. However, Nintendo was able to take over the lead in the most recent generation from â€Å"forward looking† Microsoft and Sony by being able to attract demand from younger and older audiences. This has caused Sony to reevaluate their strategy for the upcoming new generation of video game consoles. Sony’s target market has traditionally been core gamers, Males aged 14-34. The Wii, while popular with a wide audience, was unpopular with this core demographic because it did not feature the games core gamers loved like Grand Theft Auto and Halo. The Playstation brand is strong because it’s the most powerful system available with the best graphics and games that core gamers love. The poor sales of the PS3 thus far are attributable to Microsoft’s first mover advantage and release delays, similar to Nintendo’s problems in the 16-bit generation. Now that the PS3 has been released, Sony can make its push towards industry leadership by focusing on this core demographic, offering exclusive games, and using its superior graphics and system power as a competitive advantage over Microsoft. While games for more mature audiences should be Sony’s focus, they cannot ignore the expansion of the video game industry into new demographics. However, marketing the PS3 too heavily to these new audiences could dilute the PS3’s cool factor to core gamers by casting it as something their grandparents can play. The Wii has already captured the cool factor for non-typical gaming demographics, and pushing the PS3 in this direction would alienate its core users. Instead, Sony should allow third-party developers to create games for younger audiences so that the younger siblings and kids of core gamers will not be left out on the PS3, but avoid focusing marketing campaigns for the PS3 on these new demographics. This would make the console inclusive for new demographics, but avoid alienating core users while pushing for dominance in the core gaming market. Sony should also continue to move the PS3 towards being a digital living room hub. The Xbox 360 is marketed as an all-encompassing living room experience that replaces the need for movie and music players, and sometimes PCs. Not recognizing this shift in how consoles are used in the home would be harmful to the PS3, and they could lose buyers based not on their video game experience but because it is lacking digital hub features that are becoming basic. Sony should expand their living room experience by allowing third party downloadable apps that add on to the digital hub, and take advantage of Blu-Ray’s industry victory by packaging the system with movie discs. Sony can regain its industry lead by becoming the go-to console for core gamers and pushing for games that are inclusive of all demographics. This can be accomplished by heavily marketing the system as the most powerful system on the market while offering an extensive catalog of games, especially their exclusive game catalog.